The Norman Transcript

Business

March 16, 2014

Cryotherapy puts the freeze on pain

NORMAN — Cryotherapy has come to Norman. Whole body cryogenic physical therapy has been used in Asia and Europe for years, but this alternative approach to pain relief and athletic performance is just now making an appearance in the U.S.

“This was invented in 1978 in Japan to treat rheumatoid arthritis,” said David Shimanek, co-owner of Cryo Performance Therapy in Redbud Plaza, 227 34th Ave. SW, just across from Sooner Fashion Mall. “It’s been used for over two decades in Europe.”

Clients step into a cryosauna that exposes skin to temperatures below zero degrees Fahrenheit for two to three minutes. Liquid nitrogen is used to cool the skin quickly for a brief period of time — three minutes or less.

“Most people will experience a positive response the first treatment,” Shimanek said. “When they step out, most people say they feel rejuvenated.”

Sandy Fuzzell is a client who has used the treatments to boost weight loss along with her diet and exercise program. The cold temperatures are believed to burn as many calories in a couple of minutes as some people burn in a run.

“I sleep better on nights I do it,” Fuzzell said. “It makes me feel good.”

Cryo Performance Therapy is co-owned by Norman residents Dr. Gary D. Ratliff and Marianne Ratliff, DPh. Their daughter, Rebecca Ratliff is a trained Cryo technician.

“David has worked around these in Dallas and knew about them before I did,” Gary Ratliff said. “We were very excited to join with David and bring this to Norman.”

During a cryosauna experience, skin vessels and capillaries undergo vasoconstriction. It’s the body’s way of keeping the core temperature from dropping. After the procedure, vasodilation occurs. This causes toxins to be flushed out of the skin.

“We look at it as alternative medicine,” Ratliff said. “We think it’s going to help people. We’ve already seen people who have seen reduction in the amount of pain they have.”

Text Only | Photo Reprints
Business
  • Ideal Homes to dedicate Oklahoma’s first Home for HOPE

    Ideal Homes dedicated the company’s first Home for HOPE on Wednesday at 13209 SW 5th in Yukon....

    July 27, 2014

  • Todd Lamb to keynote luncheon

    Lt. Gov. Todd Lamb will provide the keynote address at the Norman Chamber of Commerce’s annual Legislative Lunch at 11:45 a.m. Aug. 6 at the National Weather Center. Lamb will speak on state issues that may impact local business and ...

    July 27, 2014

  • Builders Association of South Central Oklahoma learns about storm water proposal

    The Builders Association of South Central Oklahoma invited Norman Public Works Director Shawn O’Leary to talk about the new storm water fee proposal at its luncheon Thursday....

    July 27, 2014

  • Backing up everything, everywhere, not as easy as it should be

    Though we may wish or believe otherwise, computing devices are still somewhat of a hassle to use. Some devices, like Apple’s iPad, come close to being fully realized machines, but even iPads have their clunky side....

    July 27, 2014

  • Is using E10 or ‘pure’ gasoline more economical?

    An analysis by AAA Oklahoma shows that at today’s prices, E10 motor fuel is cheaper to use than 100 percent gasoline, despite the fewer miles per gallon produced by E10, which is a blend of 10 percent ethanol and 90 percent gasoline....

    July 27, 2014

  • Appellate judge retiring

    The Honorable Charles A. Johnson retired from the Court of Criminal Appeals after 25 years on the bench. Johnson was appointed to the court on Oct. 31, 1989, by Gov. Henry Bellmon to fill the unexpired term of Hez J. Bussey. After 59 ...

    July 27, 2014

  • Candy Basket celebrates 25 years

    Perhaps it’s the chocolate covered blueberries whose deliciousness still lingers. Or maybe it’s the blood orange and wild honey white chocolate ganache that won’t soon be forgotten by your taste buds. At The Candy Basket there is decadence ...

    July 20, 2014

  • Bramlett & Associates adopts new name reflective of business

    Bramlett & Associates Multimedia LLC (Bramlett Multimedia), 215 W. Main St., announced this month that the company will change its name after 12 years in business and will do business as BOLD-Multimedia. The announcement, made first to ...

    July 20, 2014

  • Toothpick holders convention coming to Norman

    Lynne Ryan has been collecting toothpick holders her entire life. “My parents, Mr. and Mrs. W.L. ‘Bud’ Gibbs started our collection in 1936,” Ryan said. Ryan was born in 1940, and she grew up crawling around toothpick holders, as have ...

    July 20, 2014

  • Protect your online banking, shopping with encryption

    In my free, one-night class called “Fight the Internet Bad Guys and Win,” I teach everyday computer users how to stay out of trouble on the Internet. How to avoid virus infections, how to discern between the genuine and counterfeit, and ...

    July 20, 2014