The Norman Transcript

Business

October 7, 2012

Teaoli offers specialty teas, vinegars and olive oils

NORMAN — Larry and Tamara Rhoads have been in the tea business for over a decade.

They operate Inspirations Tea Room in Edmond along with Two Hearts Inn, a bed and breakfast in Edmond.

In 2010 they began searching for another metro location to add another business concept. Space was chosen in Norman’s Brookhaven Village Shopping Center and the store was named Teaoli.

They’re marking their first year of business in Norman this October. Teaoli is a retail outlet for a large variety of high quality loose tea leaves, specialty balsamic vinegars and many different kinds of extra virgin olive oils.

“We chose Brookhaven because it’s an established neighborhood and it seems like the demographics are well suited for this kind of store,” Larry Rhoads said. “Once someone tastes our products I don’t think there’s a limitation to the customer base.”

Part of Teaoli’s sales experience is encouraging customers to taste-test right there in there store. Bread bits and popcorn are used for sopping up balsamic vinegar blended with fig or lemon zest-infused olive oil. Tamara Rhoads is executive chef at their tea room and she experiments with combining the various flavors in her recipes. Think grilled shrimp that was first marinated in blood orange and Persian lime olive oils. “We help people pair-up balsamic vinegars with olive oils for different dishes,” Tamara Rhoads said.

Teaoli is allied with Veronica Foods based in Oakland, Calif. The Veronica folks are descended from Salvatore Esposito’s Italian immigrant family who has been in the olive oil business in America since 1924.

Today their focus is on premium product. The retail prices at Teaoli are higher than found at a typical grocery store. Packaging is upscale and high-end gift sets are available.

They have around 20 different kinds of fused, infused and varietal oils.

Text Only | Photo Reprints
Business
  • Norman use tax takes a hit while Moore sales tax flounders

    Norman use tax took a hit this month while Moore’s sales tax floundered for the first time since sales picked up in the post-tornado recovery period. For the city of Norman, however, sales tax collections are a bright spot on the revenue ...

    April 13, 2014

  • Nextep moves back to Dillard Building, but this time with much larger presence

    In 1997, entrepreneur Brian Fayak was just getting Nextep Inc., a professional employer service, started. Fayak had been working out of his sister’s house in west Norman and was delighted when the opportunity came to rent an executive ...

    April 13, 2014

  • Spotlight

    Chiropractic award Megan Borne, a chiropractic assistant at Sparks Clinic of Chiropractic in Norman, was recently awarded the title of C.A. counselor with the Pinnacle Chiropractic Management Group. She will assist other chiropractic ...

    April 13, 2014

  • Primrose presents Leadership class grads

    On Tuesday, the Norman Chamber of Commerce graduated both Leadership Norman and Tomorrow’s Leaders. Over the past several months, participants attended interactive sessions covering a variety of topics including communication, education, ...

    April 13, 2014

  • Business and restaurant survey online now

    The city of Norman is seeking input from its residents about retail shopping and restaurant opportunities that they would like to see locate to Norman. On Thursday, the city published a link to an online retail and restaurant survey on ...

    April 13, 2014

  • Norman Nation

    In 1964, when my father was a University of Oklahoma student, he and my mother were in desperation car shopping mode because their vehicle had just died. As the story has been told for nearly 50 years, the Ford dealership had not opened ...

    April 13, 2014

  • Spring cleaning: Time to change passwords again

    Are you in the habit of regularly changing the passwords for your online accounts? You should be — changing passwords regularly is a required part of every wise Internet user’s safety routine....

    April 13, 2014

  • Regional partnerships build prosperity

    Job creators shop for sites, regional marketing professionals told Norman’s Economic Development Advisory Board on Thursday. That makes selling the central Oklahoma region with its diversity of site options and amenities a business savvy ...

    April 6, 2014

  • Greening up the urban hardscape

    Native plantings, wildlife habitat and rippling waters aren’t just descriptors of a country life anymore. In Norman, green infrastructure practices are bringing the beauty of nature to the urban setting but repurposed to do the work that ...

    April 6, 2014

  • University business school team honored

    Master of Business Administration students from the Price College of Business at the University of Oklahoma placed No. 1 in the nation in the eighth annual Big 12 Case Competition, a national case competition hosted March 27 to 29 by the ...

    April 6, 2014

Video
Facebook