The Norman Transcript

Business

June 7, 2014

Okla. Department of Agriculture launches Wine Trail program

NORMAN — The Oklahoma Department of Agriculture, Food, and Forestry announces the launch of the Oklahoma Wine Trail program.

The program was created to showcase and encourage exploration of Oklahoma’s growing wine industry. There are a total of 10 Wine Trails, grouped by proximity, located throughout the state for participants to visit.

The Oklahoma Wine Trail program features 31 wineries, each providing an educational opportunity to learn about wines and the process of winemaking. Each trail is self-guided and includes two to four wineries. Touring time for each trail depends on distance between wineries, the number of wineries on the trail and participant pace.

“This program will generate awareness for the growing industry in Oklahoma,” said Jamie Cummings, Oklahoma Agritourism program administrator. “Many Oklahomans and tourists don’t know about all the Oklahoma wineries and we’re so excited for everyone to get out and experience them.”

To begin the journey, visitors can download the Oklahoma Wine Trail passport and map at OklahomaWineTrails.com or obtain it at any participating winery. As a launch incentive, visitors also can receive a limited edition Wine Trail charm for each trail completed. At each participating winery, guests will receive a numeric code to enter into their passport. Once all of the codes for that trail have been collected, visitors can submit them online at OklahomaWineTrails.com to collect their charm. There are a total of 10 collectible charms available, one for each Wine Trail.

Participating wineries have stickers, specific to their trail, available for placement in each visitor’s passports. The passport also provides details about each Wine Trail, journal pages, wine trivia and helpful tips.

“The passports will serve as a traveling companion and wonderful keepsake for visitors’ exploration through Oklahoma’s most distinctive and memorable wineries,” Cummings said.

The Oklahoma Wine Trail program is made possible by a grant from the 2012 USDA Specialty Crop Block Grant and through the partnership between the Oklahoma Agritourism Program and the Oklahoma Tourism and Recreation Department.

“Promoting these businesses helps develop and grow Oklahoma’s Agritourism economy as well as furthering growth in this particular industry,” said Cummings.

For information, visit OklahomaAgritourism.com.

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