The Norman Transcript


April 13, 2013

Marking a milestone

NORMAN — During next month’s National Tourism Week, the Norman Convention and Visitors Bureau will hold its annual tourism luncheon. In addition to celebrating what tourism means to Norman, we will celebrate our approaching 20-year anniversary at the event.

The format of the luncheon this year will vary a little bit from last year when a former Destination Marketing Association International chair, Maura Gast, presented the keynote speech.

She presented a compelling and engaging narrative about tourism and even provided a mantra that we have been referencing frequently during the past year.

“Build a place people want to visit, and you’ll build a place where people want to live. Build a place people want to live, and you’ll build a place where people want to work,” she said.

“Build a place people want to work, and you’ll build a place where business has to be. Build a place where business has to be, and you’ll build a place where people have to visit.”

Gast’s message has been helpful as we have embarked on initiatives, plans and more heading into the beginning of the CVB’s third decade.

However, before we look ahead, we will look back and celebrate many of our community partners who have been integral to the success of Norman tourism during the past two decades.

Some of these partners preceded the CVB’s creation and some have followed. We suspect the day following the luncheon, people will talk about what a memorable (or maybe even unforgettable) performance took place.

Legend’s Restaurant, which has been honored multiple times at the annual Chocolate Festival, will cater the meal.

The luncheon will be at 11:30 a.m. May 6 at Journey Church, 3801 Journey Parkway. Make your reservation for a table or individual seat online at


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