The Norman Transcript

Business

April 13, 2013

It’s Earth Day all year here

NORMAN — April 22 is the 43rd anniversary of Earth Day — a global event that raises awareness about the importance of conserving, respecting and protecting the Earth’s natural resources. Play It Again Sports, which celebrates its 30th anniversary this year, is proud of its ongoing contribution to the principles of Earth Day — principles that are the driving force behind the sporting goods reseller’s business.

In 2012, local Play It Again Sports stores, including Play It Again Sports of Norman, 2203 W Main St., purchased more than 1.55 million items of used sports and fitness gear, clothing and equipment.

Those items didn’t go into local landfills and didn’t contribute to hazardous waste problems or the continued use of valuable raw materials related to the manufacturing of new items.

Included in the 1.55 million items purchased were sports gear such as baseball, soccer, hockey, lacrosse and football equipment; exercise equipment such as motorized treadmills, elliptical machines, benches, exercise bikes and free weights, and outdoor activity gear such as golf clubs and accessories, bicycles, snow sports equipment and yard games.

As a result, local Play It Again Sports stores also put more than $30 million into the pockets of local families who brought in their quality used sports gear to sell.

Many of these families then turned around and spent those dollars to make sports programs more affordable for their children by buying value-priced new equipment or gently used sporting goods brought in to the store by other local families.

Everything that Play It Again Sports stores buy and sell must meet current safety regulations.

“This is recycling at its best. Usable items are returned to the community, rather than being discarded. Families can keep their children involved in sports without breaking the budget.

“And individuals who want to turn quality used sports and exercise equipment into cash can do that, too. In the end, the environment, the community and the children all benefit from what we do,” said Gerald Bruns, owner of Play It Again Sports of Norman.

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