The Norman Transcript

Business

September 1, 2013

AT&T campaign encourages safe, attentive driving

NORMAN — AT&T recently sponsored a virtual reality driving simulator at the Association of County Commissioners of Oklahoma’s annual Summer Safety Conference in Norman. 

The simulator gave county commissioners from around the state a first-hand experience of the dangers of texting while driving.

The AT&T driving simulator is a computerized car that lets users virtually text and drive — providing a realistic but safe experience for drivers. Using the simulator, drivers learn that no message is so urgent that it is worth diverting attention from the road and risking human lives in the process.

“Smartphones allow us to have access to communications, calendars and even our email almost everywhere. I know it’s tempting to reply to a text or reply to an email while in a vehicle, but it just isn’t worth the risk. An email or text doesn’t seem so important when you see the potential cost being loss of life or serious injury,” Cleveland County Commissioner Rusty Sullivan said.

AT&T has sponsored the simulator in many locations around the state and country over the past several years, typically focusing on high schools and other events primarily focusing on young drivers.

As a company, AT&T has been at the forefront of efforts to educate drivers to the dangers of texting while driving and has made a proactive push to educate all wireless users — particularly teen drivers — through its national “Texting & Driving ... It Can Wait” campaign.

“More than 100,000 times each year, an automobile crashes and people are injured or die because the driver was texting while driving,” said Bryan Gonterman, president of AT&T Oklahoma, citing a statistic from the National Safety Council.

“Our goal is to save lives,” Gonterman said. “I hear from far too many people whose lives have been forever changed by a texting-while-driving accident, and together, we want to spread the word about how deadly a single text can be.

“We’d like to see texting and driving become as unacceptable as drinking and driving.”

1
Text Only | Photo Reprints
Business
  • Chamber Banquet During annual banquet, Chamber of Commerce promotes moving Norman forward

    Amidst the backdrop of music, dancing, dinner and fellowship, business leader Mike Fowler announced that the time for a quality-of-life initiative in Norman has come. As incoming Norman Chamber of Commerce board chairman, Fowler and ...

    April 18, 2014 1 Photo

  • Women leaders announced

    The Norman Chamber announced the nominees for the 2014 Women’s Leadership Award, which honors female leaders who actively inspire other women to achieve their full potential.  Past recipients of this honor, formerly known as the ATHENA ...

    April 17, 2014

  • Norman use tax takes a hit while Moore sales tax flounders

    Norman use tax took a hit this month while Moore’s sales tax floundered for the first time since sales picked up in the post-tornado recovery period. For the city of Norman, however, sales tax collections are a bright spot on the revenue ...

    April 13, 2014

  • Nextep moves back to Dillard Building, but this time with much larger presence

    In 1997, entrepreneur Brian Fayak was just getting Nextep Inc., a professional employer service, started. Fayak had been working out of his sister’s house in west Norman and was delighted when the opportunity came to rent an executive ...

    April 13, 2014

  • Spotlight

    Chiropractic award Megan Borne, a chiropractic assistant at Sparks Clinic of Chiropractic in Norman, was recently awarded the title of C.A. counselor with the Pinnacle Chiropractic Management Group. She will assist other chiropractic ...

    April 13, 2014

  • Primrose presents Leadership class grads

    On Tuesday, the Norman Chamber of Commerce graduated both Leadership Norman and Tomorrow’s Leaders. Over the past several months, participants attended interactive sessions covering a variety of topics including communication, education, ...

    April 13, 2014

  • Business and restaurant survey online now

    The city of Norman is seeking input from its residents about retail shopping and restaurant opportunities that they would like to see locate to Norman. On Thursday, the city published a link to an online retail and restaurant survey on ...

    April 13, 2014

  • Norman Nation

    In 1964, when my father was a University of Oklahoma student, he and my mother were in desperation car shopping mode because their vehicle had just died. As the story has been told for nearly 50 years, the Ford dealership had not opened ...

    April 13, 2014

  • Spring cleaning: Time to change passwords again

    Are you in the habit of regularly changing the passwords for your online accounts? You should be — changing passwords regularly is a required part of every wise Internet user’s safety routine....

    April 13, 2014

  • Regional partnerships build prosperity

    Job creators shop for sites, regional marketing professionals told Norman’s Economic Development Advisory Board on Thursday. That makes selling the central Oklahoma region with its diversity of site options and amenities a business savvy ...

    April 6, 2014