The Norman Transcript

Editorials

November 29, 2012

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NORMAN — Some tobacco advertisements are going to look a bit different next year. A federal judge has ordered tobacco advertisers to publish corrective statements that admit to lying about the dangers of smoking.

District Judge Gladys Kessler in Washington, D.C., wants tobacco makers to come clean about the number of daily deaths attributed to smoking and the impact of second-hand smoke.

The government brought suit against big tobacco companies in 1999 under the racketeering statutes. Attorneys allege tobacco manufacturers concealed the dangers of smoking for decades to protect their markets.

The ads, both print and broadcast, will be prefaced by a statement saying the defendant tobacco companies “deliberately deceived the American public about the health effects of smoking.”

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