NORMAN — Some things in life are so important that they belong in the priceless category.
These moments and feelings are not one-time events. They are, or should be, an ongoing loop entwined into the very fabric of our lives. It is unfortunate and perhaps a sobering commentary on society today that we not only relegate such precious moments and feelings to one or more designated days of the year, but commercialize them ad nauseam.
Valentine’s Day is just one such officially designated day. Heaven only knows what official’s job it is to choose national and/or international gifting days, but this person is quite thorough and ruthless when it comes to pushing “must have” products to keep someone you care about happy. Never mind that happiness comes from within and not from anyone outside yourself.
Consequently, one cannot help but take a jaundiced view of most “special” days that force people to gift “that special someone” with cards, flowers, gifts and dinner. What does stuff have to do with how we feel about another human being, be it lover, mother, father or friend? And why are we herded along like bobble headed sheep by commercials demanding that we hurry and shop before the wrath of an ungifted loved one is visited upon us?
We all know that such days exist for the sole purpose of putting the guilt trip on people to behave in an expected manner and spend copious amounts of money to please those who have been brainwashed to expect something. Such expectations are often nebulous, but somewhere along the way the expectees have been led to believe that expensive must be part of the gift.
Now, mind you, not everyone expects or desires costly gifts. But then again, when was the last time someone turned down an expensive gift.