The Norman Transcript


November 6, 2012

Changing with the clients’ needs



“We work to find the right balance for the customer,” Moore said.

While Moore is quick to credit the community for his successes, he has given back a lot to the town, especially the athletic programs. Starting by coaching kid’s teams before he had children old enough to play, he has been very active over the years.

In addition to his kid’s soccer teams, Moore has been active in Little League baseball, Optimist basketball, the Norman North baseball, the Whittier Middle School Booster Club and the Norman Athletic Association. His family has been recognized by the NAA as “Family of the Year.”

Moore played baseball and basketball at Taloga High School, and said he was “blessed with good coaches growing up. I like the chance to relay that on to kids.”

Active in the Norman Kiwanis Club and First Christian Church, he also is involved with the Oklahoma Cattlemen’s Association, now that he manages the family farm and ranching business at Taloga.

As far as setting one’s own hours, as the ad promised 30 years ago, Moore said an agent might work long hours, but “you do it until you get the job done.” Now that he has established his business and has a team in place, he has more freedom to play golf, but an injury forced him to quit playing in a weekly basketball game.

Moore is happy that his son, Taylor, is following in his footsteps as a Farmers Insurance agent and will soon open an office in northwest Norman. His family includes his wife, Janet, a nurse at Norman Regional; Chase, who is working on a master’s degree at OU; and Kayla, a student at Southwestern Oklahoma State University in Weatherford.

While unassuming about his accomplishments, Moore enjoyed a party in celebration of his 30th year in the business. Still in his early 50s, he looks forward to another 20 years.

“I think it would be great to celebrate 50 years with Farmers,” he said.

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