If a candidate breaks any of these rules in appealing to the simplistic, uninformed primary voter, then they are doomed and must become a lobbyist or return to being a lawyer (or dentist if school superintendent) for at least the next two to four years. Then, they can accuse the guy they lost to of being a Washington insider and get funding from a shadow group of wealthy individuals and try, try again.
Good luck with this primary season, and thanks for making it as idiotic and entertaining as the comedy or cartoon channel (or FOX News).
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