The Norman Transcript

July 21, 2013

Norman couple begins making waves with city’s newest all-natural bakery

By Jessica Bruha
The Norman Transcript

NORMAN — Scones lined the inside of a shiny display case as Skyler Collins dropped scoops of cookie dough with dried blueberries and cranberries and white chocolate bits onto a large, metal cookie sheet.

Skyler and her husband, John, are the proud owners of Norman’s newest all-natural bakery, Waving Wheat, at 125 N. Porter Ave. The couple opened the doors to their new location on June 14.

Collins said before that, she and her husband rented a kitchen in south Oklahoma City. It wasn’t until they were “slinging scones one after another” at a local art walk that their parents realized their potential and borrowed them inheritance money to open up their own business, she said.

John was born and raised in Norman; Skyler has called it home since she was 7 years old. Most of their business came from Norman, so it was a natural choice to stay local.

The bakery mostly does wholesale, working with clients such as Native Roots, Scratch, Syrup, Scratch, Urban Agrarian and Hard Back Cafe in Hastings, to name a few.

However, they are open to the public four days a week and hope to be more available as they continue to grow, Collins said. They are open from 7:30 a.m. to 4:30 p.m. Wednesday through Saturday until they sell out of fresh-baked goods.

Waving Wheat is just the first phase of their bakery goals, she said. During the second phase, Collins said she’s hoping they can eventually expand enough to add little gourmet personal pizzas or even a deli to add more diversity.

Another personal goal is to open an all-organic bakery. She said hopefully by the time they’re ready to begin that project, Norman consumers will be willing to pay for 100 percent organic food, which is quite expensive right now.

Between wholesale and personal retail, she guessed that they are baking around 100 to 150 loaves of bread per week.

“We’re just tiny, still,” Collins said.

But her husband is working about 10 to 18 hours to meet the demand.

“He recently just trusted me enough to make cookies,” she said with a laugh.

Aside from baking quality breads and pastries, Collins said they are also passionate about giving back to the community. She’s hoping to partner with Food for Friends and other charities in the metro area.

“It’s a rush,” she said. “I just love the feeling, the little bubbly feeling and the look on their faces.”

If you’re looking to support a good cause and indulge in some sweet treats, the business is hosting a fundraiser during the first part of August to help a friend who was diagnosed with Hodgkin’s lymphoma.

Collins said they will have a silent auction and give away free cheesecakes.

“Hopefully someone will volunteer to do some live music, too,” she said.

For more information about Waving Wheat, visit

Jessica Bruha