The Norman Transcript

September 11, 2013

Twister Relief Concert raises $2 million for recovery efforts

Transcript Staff
The Norman Transcript

NORMAN — Toby Keith’s Oklahoma Twister Relief Concert on July 6 raised approximately $2 million — with donations still being tallied — that will be donated directly to tornado relief through the United Way of Central Oklahoma’s May Tornadoes Relief Fund.

The money will go to local recovery efforts in the wake of a series of devastating tornadoes that hit the area.

The star-studded line-up for the eight-hour concert event at the University of Oklahoma’s Memorial Stadium included Toby Keith, Garth Brooks, Trisha Yearwood, Willie Nelson, Sammy Hagar, Ronnie Dunn, Mel Tillis, John Anderson, Krystal Keith, Kellie Coffey, Wade Hayes and Carrie Underwood (via Satellite from the Grand Ole Opry in Nashville).

Television personality Storme Warren emceed the day. Also on hand to help introduce artists were Oklahoma Gov. Mary Fallin, former OU and Dallas Cowboys football coach Barry Switzer, current OU football head coach Bob Stoops and OU athletic director Joe Castiglione.

The event marked the largest number of paid attendees for a concert in the stadium’s history, with about 60,000 in attendance.

Ford Trucks, Verizon Wireless, Academy of Country Music Lifting Lives and Wal-Mart came on board as sponsors. In addition to these sponsors, more sponsorship donations, underwriting of the concert and donated services from suppliers and vendors from all across the country allowed the net proceeds of tickets (after tax and credit card fees) to benefit the United Way of Central Oklahoma’s May Tornadoes Relief Fund.

Donations are still being accepted online via the United Way home page at unitedwayokc.org. To give by credit card, call 523-3598, 523-3597 or the United Way of Central Oklahoma’s main number, 236-8441. Checks may be mailed to the United Way of Central Oklahoma, P.O. Box 837, Oklahoma City, OK 73101 with notation for May Tornadoes Relief.

Verizon Wireless also offered text-to-donate capability before, during and after the benefit concert. Customers of wireless carriers donated by texting REBUILD to 52000, giving a $10 donation to the relief fund. Verizon Wireless customers were limited to five text donations.