The Norman Transcript

Opinion

January 7, 2013

OETA is creating a brighter future

NORMAN — Serious discussions are under way in the Oklahoma legislature about state funding for OETA.

Whether educating our children, preserving Oklahoma history or entertaining our seniors, OETA's core services are only possible through a combination of continued state funding and private support. For every $1 received from the State of Oklahoma, OETA (which is locally owned and controlled) raises almost $3.

OETA treats its audience as citizens, not consumers. Its value is proven: 1.8 million Oklahomans watch OETA each week, making it the most-watched public television network in America.

Oklahoma's economic and social prosperity depends on a highly literate population. The 10 fastest-growing jobs in Oklahoma require workers with higher-than-average literacy skills.

On a national scale, increasing literacy also reduces crime and $73 billion per year of unnecessary health expenses attributed to poverty. Yet, nearly half of our children are not prepared to succeed when they enter kindergarten. Children in poverty are at an even greater disadvantage, especially in literacy skills. Seventy percent of all eighth-graders and 65 percent of all 12th-graders read below their grade levels.

Not all children have access to the best schools or curricula, but 99 percent have access to OETA programs, mobile devices and the Internet. Today, OETA — along with its numerous electronic applications — is the state's largest classroom; it is the No. 1 media content source for preschool teachers and the undisputed leader in children's programming.

Almost 80 percent of children ages 2-11 watch these programs, and thousands access OETA's online resources every month. OETA is free, over the air and accessible to all — thanks in part to state funding.

Dozens of empirical studies and rigorous research have proven that OETA children's programs result in dramatically improved literacy skills, narrowing the achievement gap between low-income and middle-income kids and increasing their desire to read and visit libraries and bookstores. The impact on preparing preschoolers for school, especially among low-income families, is nothing less than astounding.

Text Only | Photo Reprints
Opinion
  • Top honors for NPS

    Top honors keep rolling in for both of Norman’s high schools. The district learned this past week that Norman High School and Norman North High School have been recognized as two of the most rigorous high schools in the country and in the ...

    April 16, 2014

  • Wind power bursting

    There are a few wind generators dotting the Norman skyline, but western and northwestern Oklahoma makes up for the deficit here. An industry group this week said Oklahoma ranks fourth nationally in the amount of wind-generated ...

    April 16, 2014

  • First, do no harm — to your bank account

    After being sued by the Wall Street Journal, the government finally released its Medicare reimbursement data last week. It included the less-than-stunning revelation that 28 of the 100 doctors who received the largest payments in 2012 were ...

    April 15, 2014

  • Reading between the lines

    Reading is such an improbable idea — a miracle, really. Yet simple squiggles on a page, arranged just so, can convey ideas that change the way we think or introduce to us characters we love for a lifetime. In celebration of reading — and ...

    April 15, 2014

  • CCFI tackling area’s child abuse problem

    Editor, The Transcript: To those of you who are reading this editorial, I assume you care or at least are entertained by the opinions of others. It is my hope and desire that when you read this editorial, you will care about the facts. ...

    April 12, 2014

  • Protect your home from wildfires

    To most people, fuel is what you put into your gas tank. To firefighters, it means something altogether different. To people who make a living putting out fires, fuel is that material that feeds wildfires — and there is an abundance of it ...

    April 12, 2014

  • League of Women Voters meeting

    Editor, The Transcript: On Saturday, May 10, the Norman League of Women Voters will hold its annual meeting at the Memorial Presbyterian Church, 601 24th Ave. SW, Norman, OK, from 11:30 am to 1:30 pm....

    April 12, 2014

  • Does Oklahoma need advice from Texas?

    Does Texas have a lock on “brilliant minds”? The names of Texans like Congressman Louie Gomert, Sen. Ted Cruz and that other guy ... I can’t think of his name ... oh yeah, Rick Perry come to mind very quickly. Add to that infamous list ...

    April 12, 2014

  • Why Comcast-Time Warner deal makes sense

    Say this about the deal announced Thursday for Comcast to buy Time Warner Cable: It’s big. Big price tag of $45 billion. Big combined subscriber base of 30 million households. And big risk of a veto from government antitrust regulators....

    April 12, 2014

  • Solid evidence within ice record

    In his November 10 Letter, Gary Reynolds misstated information in the October 27 op-ed by Catherine Hobbs, “New report says global warming is “unequivocal.” Mr. Reynolds incorrectly stated that Dr. Hobbs cited evidence from the 2007 UN ...

    April 12, 2014