The Norman Transcript

February 11, 2014

With a new commissioner, NBA enters its Silver age

By Brian Mahoney
The Associated Press

NEW YORK — His name is already on the ball. Now Adam Silver can put his stamp on the NBA.

On All-Star Saturday in New Orleans, Silver will deliver his first state of the league press conference as commissioner, a chance to tell a worldwide viewing audience how he plans to make the NBA bigger and better than it was under David Stern.

Don’t expect anything major.

After working so closely with Stern during his 22 years at the league, Silver’s fingerprints were already all over the $5.5 billion business long before he became in charge of it 10 days ago.

“I’m not coming in with a five-point plan,” Silver told The Associated Press during an interview in his office at NBA headquarters. “I’m not an outsider coming into the league. I’ve been part of this league for a long time and if there was something that I thought should’ve been done markedly different than the way it’s done now, I think David and I would have pushed each other to do it.

“My priority is the game and that’s what I’ll be telling people next Saturday.”

He has been at the NBA since 1992, overseeing the league’s entertainment empire, helping negotiate collective bargaining agreements, and on Feb. 1, he replaced Stern. He is liked by owners and respected by players, all believing Silver is the person to continue the massive growth.

“He’s someone who has the same kind of feel that we have, in the sense of how can we make this pie bigger? How can we make this game bigger? Miami Heat All-Star Dwyane Wade said.

“He’s going to be a good commissioner I believe. Strong in what he believes in. He was in the (CBA) meetings as well, so we know what kind of guy he is and we respect him.”

Silver, 51, ended up at taking Stern’s old job after ignoring his advice early in his career.

He laughs now when recalling the path that led to him becoming the NBA commissioner.

“It never even was a consideration of working at the NBA,” Silver said. “I don’t think I understood what that meant. I truly stumbled into working at the NBA.”

Silver began his career in the legal field but was interested in transitioning to business, the same move Stern had so successfully made. So he wrote to Stern, who had worked at the same firm where Silver’s father, Edward, was a lawyer. Silver had handled some media cases and was aware of Stern’s accomplishments in negotiating cable TV deals.

Stern gave him the number of someone to call, but the job was outside New York. Silver wasn’t interested in moving, which he explained to Stern when they spoke again.

“He said, ‘Why didn’t you tell me? I’ve got some other ideas,”’ Silver said.

“It was happenstance,” he added. “I don’t think I quite understood what I was getting into at the time.”

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