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Published February 01, 2007 09:56 am - For many, crayons are known by one name and one name only: Crayola. And creators Binney and Smith wouldn’t have it any other way. Colors may have changed, but Crayola craze continues By Teddye Snell TAHLEQUAH DAILY PRESS (TAHLEQUAH, Okla.) TAHLEQUAH, Okla. — Unless you’re a centenarian or well into your golden years, you probably don’t realize Crayola crayons have always been part of Binney & Smith Co.
Descendants of the creators of one of America’s most-recognized craft tools understand the Crayola name stands on its own, and dropped the Binney & Smith Co. name, effective Jan. 1. Whatever the name, many area residents have fond memories of Crayola crayons — including Dana Espinal, director of facilities, marketing and public relations for NEOHealth. “I started with the jumbo pack [larger-sized Crayolas for smaller hands] when I was a toddler, then moved my way up to the 64-pack as I became more ‘experienced,’” said Espinal. For those who are Crayola-challenged, the 64-pack was the large, two-tiered box that came with the coveted sharpener in the bottom of the box. Espinal was one of the few who didn’t care about the sharpener. “It always seemed to eat my Crayolas,” she recalled. Lori Frank, administrative assistant for Cherokee Nation Marshal Service, had two packs as a child: the eight- and the 64-count. “I kept the eight-pack on hand,” said Frank. “But I treasured the jumbo pack with the sharpener. The sharpener was very important. It was necessary to have for outlining and coloring very detailed pages.” Mary Morgan, roadside assistance agent for Dollar-Thrifty Auto Group, agreed with Frank on the importance of the sharpener. “You can’t do shading properly with a dull crayon,” said Morgan. According to Crayola’s Web site, crayons were invented by Edwin Binney and C. Harold Smith, whose company served as general distributor for carbon black producers, when they noticed a need for safe, quality, affordable wax crayons. In 1903 Binney & Smith Co. produced its first box of eight Crayola crayons, containing red, orange, yellow, green, blue, violet, brown and black sticks and selling for a nickel. The name “Crayola” was created by Binney’s wife, Alice, and comes from “craie,” the French word for chalk, and “ola,” from oleaginous — meaning oily or greasy. It wasn’t until 1958 that the 64-pack — the one most remembered by Baby Boomers — was introduced. 
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